web design wirral

Principles Of Web Design

The difference between an expert and an amateur web designer is the understanding of web design principles. Expert web designers know their way around these principles to create amazing sites. If you want to take your web design Wirral, this post is just for you as it looks at the principles of web design.


The first and foremost thing that web designers need to do is understand the needs of their users. Good web design is all about design a website that is based on an understanding of users’ needs. Whether your users are simply looking for information, some form of interaction, entertainment, or want to transact with your business, you need to make sure that the web design caters to their requirements.


When browsing the internet, people want instant information. Hence, it is crucial to communicate with them. This is only possible by making the information easy to read and understand. Some of the most effective ways to do this are by organizing information using headings, cutting the waffle, using bullet points rather than a long paragraph, and breaking down the information into chunks that are easy to digest for users.


The importance of typefaces cannot be underestimated. Sans serif fonts like Verdana and Arial are much easier to read online. Take advantage of this ideal font size to make your website more readable. The font size should be streamlined according to the design of your website.


User experience can be considerably improved by using the right colour palette. Create balance and harmony by leveraging contemporary colours. Contrasting colours can also be used to make the website easier to read. Use vibrant colours carefully as they evoke emotion. Provide a modern look to your website by creating a white/ negative space.


Since a picture speaks a thousand words, you should only choose the right picture for the website. It should be in line with the brand. Select images that connect with the target audience. Only use pictures that are high-resolution and professional. Stock photos can also be purchased to create a professional look. Moreover, graphics, videos, and infographics should also be used as they communicate with the users in the best way possible.


Do not forget to optimize navigation. The website should be easy to navigate. People should be able to easily move around the website. Follow the three-click rule, design clickable buttons, and set a logical page hierarchy to ensure effective navigation.

Grid-Based Layouts

Content should never be placed randomly on the website unless you can create a haphazard and messy look. This is why you should consider using grid-based layouts to arrange the content into boxes, columns, and sections that feel balanced.


From focusing on the purpose of the site to using a grid-based layout, the principles of web design as mentioned in this post will help you design the best website. When you follow these principles, you will be able to offer the best experience to users.

Web Design In Wirral

If you are interested in our web design in Wirral and would like to chat a member of our team about what we can do for your business, then send us an email to hello@ctrlaltcreate.coΒ or call us on 0793 9006 826.