WordPress Website Design

Classical Pursuits offers small-group tours and seminars for people passionate about literature, history, and the arts. Their tours take participants to captivating destinations around the world, including Ireland, Morocco, Italy, Greece, and more, where they can explore cultural landmarks, engage in enriching discussions, and connect with like-minded individuals.

Classical Pursuits approached Ctrl Alt Create with the need for a modern website that would better reflect the unique and immersive travel experiences they offer, while also simplifying the booking process for customers. They were looking to replace their outdated website with a more visually engaging and user-friendly platform to promote their tours and connect with potential customers more effectively.

We designed and developed a bespoke WordPress website for Classical Pursuits, incorporating beautiful imagery of their tour destinations and creating a design that mirrors the rich cultural and literary experiences they offer. The site was built with clear calls to action, making it easy for visitors to browse upcoming tours, learn more about the seminar topics, and seamlessly book their travel experiences.

Additionally, we integrated a secure and intuitive booking system that allows users to easily select, book, and pay for their tours online, enhancing the overall customer experience. The website was also optimised for mobile use, ensuring that prospective travelers can access information and book their tours from any device, at any time.

In addition to the site build, we continue to support Classical Pursuits with ongoing digital marketing services, including organic search engine optimization (SEO) and targeted pay-per-click advertising campaigns. These efforts have helped Classical Pursuits increase visibility and attract a wider audience of travel enthusiasts.

Project Highlights:

• – Bespoke WordPress website with a design that reflects the cultural and literary focus of the tours
• – Integrated secure booking system to simplify the reservation process for users
• – Mobile-responsive design to ensure a seamless experience across all devices
• – Ongoing SEO and paid advertising campaigns to increase visibility and drive qualified traffic to the site
• – Continued collaboration to improve performance and grow the customer base through digital marketing