The internet is filled with web design tips. However, not every post you come across is worth your time. Everyone has a different idea about web design and what an ideal website should look like. Design is something subjective. But, web design plays a huge role in the success of your website. More than half of the people that visit a website claim that its design is the biggest factor that they rely on when judging the credibility of the business. Hence, web design influences the bounce rate, conversions, and more. This post provides you with the best web design tips that are backed by facts. They are objective and will help you take your website to the next level. So, what are you waiting for? Let’s take a look at the best tips for web design Wirral.
Website Speed Should Be a Priority
One of the most important tips that you should keep in mind when working on web design Wirral is to focus on the website speed. According to research, website speed influences just about everything, from conversions to user satisfaction to the bounce rate and more. If you have a slow website, potential customers will leave. Moreover, search engines also value website speed and consider it when ranking websites.
Utilise the Fold
It does not matter whether the fold exists or not. But the fact is that people spend more than half of their time above the fold and there is a significant decline afterwards. Most of the time is spent on the first two screens. Thus, it is clear that the fold is important. This means that you have to make content a priority and utilise the available space for keeping users hooked. Here is how you can do it.
- Use clear and descriptive headlines
- Include the main CTA
- Take advantage of media
Hick’s Law Is Your Friend
According to Hick’s Law, the more choices you present to people, the longer it would take them to reach a decision. The more choices people have, the less likely they are to buy something. You might be wondering how that might help you. Well, it means that you should simply limit the choice people have when they visit your website to boost conversions. This can be done by focusing on the CTA, limiting form fields, and reducing the menu items.
Keep Things Simple
The importance of simplicity cannot be stressed enough. Google conducted a study and found that visual complexity is something that visitors do not like. Therefore, the more complex the design of your website, the less likely it would be for visitors to perceive it as beautiful. This is why you should stick with standard layouts and avoid going overboard. Do not add too many features to the website as it would overwhelm visitors.
Now that you have an idea of the best web design tips, you can design the perfect website and boost your conversions in no time.
Web Design In Wirral
If you are interested in our web design in Wirral and would like to chat a member of our team about what we can do for your business, then send us an email to firstname.lastname@example.org or call us on 0793 9006 826.